OWN AGAIN: THE REWEAR SERVICE
Each OWN gown is meticulously handcrafted in London by our incredibly skilled team. Our cuts and fabrics are designed with rewear in mind; they are an investment in quality and craftsmanship.
Our ‘OWN AGAIN’ rewear service now extends the life cycle of your incredibly special gown even further as you can dye and tailor your OWN gown with us after the wedding.



There is a definite ‘wear once’ culture in the bridal industry - a mindset we are passionate about changing. This service is part of our commitment to being ‘Sartorially Sustainable,’ a value that sits at the heart of everything we do. Our hope is to inspire women to rethink the way they approach their wedding wardrobe, embracing the idea that a wedding dress can have a beautiful life well beyond the aisle.
HOW IT WORKS
Choose from a stunning palette of colours using our digital swatch book or during a one to one consultation in the studio. Your garment will then be meticulously dyed by hand to create unique and character-rich colours, a process that can take up to two days to complete.
Once the dress is dyed you can then schedule a fitting with our atelier to have your dress hemmed or re-imagined into an incredible look you can wear again and again.
Please note that due to demand, this service is available exclusively for OWN customers who have purchased with us directly, prices start from £990.
Read about the service in British VOGUE
For more information and to sign up to the waitlist please enquire below